MODERATING EFFECT OF ENTREPRENEURIAL RESILIENCE ON THE RELATIONSHIP BETWEEN ECONOMIC BUSINESS ENVIRONMENT AND MSMEs PERFORMANCE

Abstract

Micro, Small, and Medium Enterprises (MSMEs) hold pivotal roles in global economies, driving
economic growth by fostering efficiency, productivity, and competitiveness. Although the growing
concerns about economic business factor and entrepreneurial resilience needs cannot be overemphasized. It is in this regards that this study was carried out to measure the role of
entrepreneurial resilience on the relationship between economic business factor and the
performance of MSMEs. To validate this model a cross-sectional research design, was adopted
using a quantitative research method which implies one time gathering of information from study
participants. This was accomplished by collecting data using a standardized questionnaire. 237
MSMEs were randomly selected in Kaduna State. The study used census method in selecting the
population since the population is not large thus, using the entire population. SMARTPLS4 (SEM),
a statistical analysis package, was used to analyze the study's data. Results show that economic
business factor affects MSMEs performance positively while entrepreneurial resilience moderated
economic business factor on MSMEs performance positively. This implication of this outcome is
that governments, financial institutions and other stakeholders could look at the impact of
entrepreneurial resilience could have on MSMEs performance. Also, the effect of economic
business factor on MSMEs performance is significantly increased.